12.2 C
London, Canada
Friday, September 21, 2018

Working with LondonFuse—It’s an investment in local talent.

Our aim is to promote arts and culture in London, ON, giving people a glimpse of city life that commercial media often ignores. We do this every day through our online platform, LondonFuse.ca, and our print publication, SHORT FUSE.

Further to that, we create experiences and content by documenting events, artists, history, and business while advocating for community by providing a fun and inclusive platform for readers like you.

And who helps us do all of this? Volunteers! All of the content you see online or in print has been created by a talented, dedicated volunteer who we’re training to develop skills that will help them gain confidence and employment opportunities in their chosen field.

Therefore, to ensure growth and the ability to expand upon programming that’s so essential to so many cultural creators, we are looking to partner with exciting businesses, event organizers, and rebels in our community and beyond.

So, what are the services we offer and how can you get involved…

Advertise on LondonFuse.ca

Since launching our new website in March 2017, we’ve been able to reach more people who are looking for London’s best experiences.

Our site averages over 20,000 pageviews each month and the number keeps on growing!

LondonFuse.ca advertise
The arrows show you just some of the available options for advertising on LondonFuse.ca. Click on “rate card” for full details.

Our primary audience is in the 25-44 year old age range and the bulk of our views come from London. However, we see views from Toronto, Hamilton, Waterloo, Kitchener and all over Southwestern Ontario every day.

However, our audience is increasingly growing therefore making the average age range, as well as general interests, multiply and expand. Are you looking to reach the community in a new, innovative, and locally-focused way? Perhaps advertising on LondonFuse.ca is just what you’re looking for!

See Rate Card, right here.

Advertise in SHORT FUSE

Back in November of 2016, we decided to realize an organizational dream that had not been fulfilled yet during operations. It was to create a print publication that brings all the arts, culture, music, and heritage goodness we offer online to cafes, bookstores, retail shops, and restaurants all over London, ON. This is when SHORT FUSE was born.

Since its outset, SHORT FUSE has become an essential part of London’s cultural community and we’ve received that feedback on may occasions. From heritage tidbits, to album reviews, to in-house created crosswords, every issue garners more readers, and more excitement.

Today, SHORT FUSE is produced monthly (2500 copies) and distributed (personally!) to over 100 different locations around London including downtown, Old East Village, Wortley, and SoHo. In addition, we also publish each new issue in our online archive so the accessibility increases tenfold (comparable to our online pageviews). Oh and btw, SHORT FUSE is now printed in full colour!

If you’re looking for an engaging, aesthetically pleasing, far-reaching, and downright cool way to advertise your business, SHORT FUSE is the exact avenue for you.

See Rate Card, right here.

Content Sponsorship

When we partner with a business, organization, or event to produce sponsored content, the unique and engaging voice of LondonFuse is not lost. We maintain the highest degree of awareness when it comes to promoting the sponsored topic, while remaining true to content that would be on our site regularly.

Through sponsored content, your business, organization, or event is promoted in an organic and seamless fashion so as to promote your chosen topic, as well as its relevance to London, ON and beyond.

Sponsored Content LondonFuse
One client’s front page article for sponsored content. We also offer a “powered by” banner upon clicking into the articles in order for direct referrals to your link of choice.

“But, LondonFuse already creates and promotes content like this without payment, doesn’t it?”

In short, yes. However, by sponsoring pieces, you are guaranteed to receive a polished, informative, and enticing article in which you had the chance to help tailor. This additionally guarantees social media precedence (with an average weekly Facebook reach of 15,000+ and nearly 50,000 Twitter impressions monthly) and an extended LondonFuse.ca front page feature.

In this sense, sponsored content is a way to tell your story through the voice of LondonFuse, to an existing dedicated audience that has been built over the past 6 years and has reached over 20,000 pageviews per month on average.

See Rate Card, right here.

Why advertise/work with LondonFuse?

Because every single dollar goes right back into developing our programs and in turn, the skill sets that each and every one of our volunteer Contributors are working to develop.

We spend every moment we can to help the next generation of creators develop skills and in so doing, strengthen our community. Now, we want to offer even more ways for our community to help us do it while guaranteeing a reciprocal value.

CONTACT US, right here.

OR if you have any questions or just want to chat about some options, you can contact our Executive Director, Nicki Borland, directly at nicki@londonfuse.ca.

SERVICES QUICK LINKS

Online Advertising Rate Card

SHORT FUSE Print Advertising Rate Card

Sponsored Content Rate Card